case-studies
PMC Case Competition
How NYU PMC gives students the chance to solve real product problems and present strategy recommendations to industry judges.
PMC Case Competition helps students practice product strategy in a realistic, high-pressure format.
Teams receive a product prompt, analyze the user and business context, develop a recommendation, and present their solution to judges. The competition is designed to help students think like product managers: balancing user needs, business goals, constraints, and execution.
What participants practice
- Breaking down ambiguous product problems
- Defining users and pain points
- Researching markets and competitors
- Prioritizing product opportunities
- Creating product recommendations
- Building clear pitch decks
- Presenting to product professionals
- Defending tradeoffs during Q&A
Why it matters
Product interviews and product roles often require students to reason through messy problems with limited information. The case competition gives students a structured way to build that skill while working with teammates, receiving feedback, and creating work they can reference in future recruiting conversations.
PMC Case Competition is not just about winning. It is about learning how to think, communicate, and make decisions like a product builder.